Victoria Beckham's dVb range may have been dropped from US department stores because of bad sales, say reports from the US.
Mega-stores Fred Segal and Kitson are rumoured to be ready to stop stocking the 33-year-old's range after lack of promotion sent sales downhill.
Kitson owner Fraser Ross said: "We asked her PR people so many times for her to appear but she didn't. Celebrity lines are no different from an album or music tour. They have to be promoted to sell."
Victoria's jeans are said to have made the star £7.5million but were expected to make £25million.
Source: OK
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment